India is home to 355 million menstruating women, making it the second-largest menstruating population in the world. Yet, menstrual health continues to be a pressing challenge. A large number of women still lack access to sanitary napkins and essential menstrual hygiene products, leaving them vulnerable to health risks such as infections, reproductive complications, and persistent social stigma.

Smile Eco recognized that the lack of education, adequate safety measures, and proper facilities significantly contribute to the challenges surrounding menstrual hygiene. In response, the brand launched in 2025 with a mission to empower women by improving access to safe and affordable menstrual hygiene products while fostering greater awareness and breaking the stigma around menstruation.

Following the success of the Smile Eco Sanitary Napkins brand, we introduced our Baby Care range, featuring high-quality baby diapers and wipes crafted to deliver exceptional care and comfort for your little ones.